Rooted was born from a deep love for yoga and a desire to create a sustainable, abundant path for yoga teachers—one that allows them to thrive financially while staying true to their purpose.
In a global industry that is worth an estimated $215 billion dollars– there’s no reason yoga teachers should be struggling to create lasting careers that feed their soul AND support their lives.
We’re here to change that– and to make sure you’re part of that change.
The Beginning: A Leap of Faith
Like many yoga teachers, we started with a dream and a deep passion for sharing the practice. From teaching part-time while balancing other jobs– Patrick was a city planner and Kate was a HS teacher– to taking the leap into full-time teaching with no roadmap, we’ve lived the uncertainty that so many yoga teachers face.
Building Community & Creating Impact
In 2016, we opened our first yoga studio, Hudson Yoga Project, with the vision of building a welcoming, heart-centered community. By 2018, it was voted Top Yoga Studio in Hoboken, NJ and became one of the top-earning studios on MindBody—a testament to what’s possible when yoga and business align.
At the same time, we saw a gap in the industry—yoga teachers were incredibly passionate, yet struggling to make a sustainable living. We knew there had to be a better way.
The Pivot: Expanding Beyond the Studio
In 2019, we launched our first digital course, and with that, a whole new world of opportunity opened up. We realized that yoga teachers could break free from the limitations of teaching only in studios and build thriving businesses on their own terms.
When the world shut down in 2020, we faced a hard reality—closing both of our physical studios. But instead of seeing it as the end, we embraced it as a transformation. We merged with YogaRenew, taking our teaching to a global stage and helping thousands of teachers worldwide.
Rooted: A New Era of Empowerment
Today, we’ve evolved into mentors for yoga teachers and wellness professionals, showing them how to make more money, expand their reach, and create careers that last. We contribute to major publications like Yoga Journal, Livestrong, Bustle, and Forbes, sharing our expertise on what it truly takes to succeed in this industry.
At Rooted, we’re here to show you that you don’t have to choose between passion and prosperity. We’ve taken everything we’ve learned—from running successful studios to building an international yoga education platform—and created a proven framework that blends business strategy with heart-centered service.
Our values
Be Kind
This may seem obvious, but it’s often overlooked. Leading, teaching, and running a business with kindness and empathy is non-negotiable. Everyone is doing their best, and even if we don’t always agree, we can still choose kindness.
Remain Curious
The best teachers stay students. Keep learning, asking questions, and seeking new ways to evolve—both as a human and as a leader. Growth never stops, and neither should your curiosity.
Be Humble
The words “I don’t know” are some of the scariest yet most important things you can learn to say. We believe that it’s ok to admit you don’t have all of the answers, as long as you’re willing to go find them.
Work To Live, Don’t Live To Work
Your business should support the life you love, not consume it. When you build it with intention and the right people, work won’t feel like work—it’ll feel like freedom.
Fun Facts About us
KATE
☼ Aries Sun ☾ Taurus Moon ↑ Cancer Rising Human Design: Generator
Dominant Dosha: Pitta
I LIKE…
tv > movies
podcasts > music
shower > bath
dining out = cooking in
beach > mountains
up + out > Netflix + chill
FUN FACTS
▸ FRIENDS is still my favorite TV show of all time
▸ I can recite the alphabet backwards just as fast as I can recite it forwards
▸ I once made a living dressing as Disney princesses for birthday parties
▸ I love watching sports documentaries
▸ My husband, Ken, and I have spent more than 4 months in Italy, across 5 different trips– two of which included our two kids under the age of 4.
PATRICK
☼ Aquarius Sun ☾ Capricorn Moon ↑ Leo Rising Human Design: Projector
Dominant Dosha: Vatta
I LIKE…
movies > tv
music > podcasts
shower > bath
dining out > cooking in
beach = mountains
up + out > Netflix + chill
FUN FACTS
▸ Seinfeld is my go-to TV show when I need something to make me lauch
▸ My dog’s name is Tom Petty
▸ I’m a life-long 49ers fan and have traveled to San Francisco just to catch a game.
▸ I got fired from being a waiter at Applebee’s after my first shift
▸ I followed Pearl Jam around Europe with my wife, Carrie before we had kids
